Kevin Anderson, ING
from Kevin: "I think the common thread in my career is helping teams to understand customer behavior with data and experiments. Mostly in the building, enabling teams part...." 3 experimentation program questions for Kevin: 1. What are some pitfalls in building a dedicated experimentation team? 2. How do you approach the tech stack considering your team structure? 3. How do you approach continuous experimentation with the objectives of test & learn activities (aka optimization vs learning).
from Kevin: "I think the common thread in my career is helping teams to understand customer behavior with data and experiments. Mostly in the building, enabling teams part...." 3 experimentation program questions for Kevin: 1. What are some pitfalls in building a dedicated experimentation team? 2. How do you approach the tech stack considering your team structure? 3. How do you approach continuous experimentation with the objectives of test & learn activities (aka optimization vs learning).