The Art of Channel Automation with Alyssa Atkins
A tactical look at how to discover, scale, and automate marketing channels without relying on engineering. What you can expect to take away: - How to discover high potential marketing channels. - How to scale and streamline these channels without losing efficiency. - Real-world examples of these strategies put into practice. Alyssa Atkins is the VP of Marketing and early employee at top Toronto startup, CareGuide. She is a graduate of Next 36, Canada’s most rigorous entrepreneurship institute. Alyssa has a long background in entrepreneurship and startups, and was an integral part of the marketing team at breakout startup Top Hat.
A tactical look at how to discover, scale, and automate marketing channels without relying on engineering. What you can expect to take away: - How to discover high potential marketing channels. - How to scale and streamline these channels without losing efficiency. - Real-world examples of these strategies put into practice. Alyssa Atkins is the VP of Marketing and early employee at top Toronto startup, CareGuide. She is a graduate of Next 36, Canada’s most rigorous entrepreneurship institute. Alyssa has a long background in entrepreneurship and startups, and was an integral part of the marketing team at breakout startup Top Hat.